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SOHO Summit - Founder
Chris has been leveraging ‘the web’ to build brands and move products for global brands including BMW, Royal Bank, and Nestle Purina, as well as local businesses including Oak Bay Marine Group, Used Victoria and the Victoria International Airport.
In 2009 Chris founded bWEST Interactive, a digital marketing firm focused on helping clients develop online marketing strategies to grow their business. In 2010 Chris co-founded Social Media Camp, Canada’s largest conference dedicated to the exploration and sharing of ideas and insights around social media.
In 2015 Chris founded SOHO Summit (Victoria and Nanaimo) to help small and home office business owners succeed by empowering them to manage and grow their business, through workshops, 1-1 Expert Advice, peer collaboration and networking.
Since 2012 I have been the official “Web Swiss Army Knife” for bWEST.
I have been gifted with the super power: “reverse engineering.” Ever since I was old enough to wield a screwdriver I have been taking things apart to see what makes them tick.
Now I take apart websites, & marketing campaigns to see how and why they are successful.
I like to start at the end, and work to the beginning. It’s the best way to see results: start with what you know and what want, then figure out how to get there.
It’s through this reverse engineering that I built up a solid rolodex of skills (web development, design, WordPress, SEO, Google Analytics, social media, content marketing – and a whole lot more).
At bWEST, I have designed, developed and managed web and online marketing projects for clients including Oak Bay Marine Group, Victoria Conservatory of Music, Island BMW, Victoria International Airport, Pennzoil Victoria, and Wallace Driving School and many more.