Helpfulness is the New Hustle

Is your marketing so helpful that people would happily pay for it?

The key to breaking through the noise isn’t being louder, it’s becoming profoundly helpful and relevant. If you sell something, you make a customer today. But if you help and delight someone, you earn a customer for life, because, help beats hype every time.

This talk is for you if:

  • You want to grow your impact & influence while having fun doing it.
  • You want to make a real difference in people’s lives.
  • You want to attract clients who will say: Where have you been all my life!

Helpfulness is the greatest untapped currency of our fast-paced modern world and the brands that are designed to make life better are and will continue to be able to thrive in ANY economy.

Isabelle Mercier-Turcotte

LeapZone Strategies

Isabelle is a ‘no-nonsense’ dynamo, born to catapult passionate entrepreneurs to build infectious and impactful brands, businesses and lives. As one of North America’s Top Small Business Influencers; best-selling author, TEDx Speaker and TV show host, Isabelle’s sole purpose is to empower ONE Million Entrepreneurs to rock their businesses and lives into shape by creating a worldwide “My Life, My Biz, My Way” Movement.